Final Production Company Logo Design

This is our Final Production Company Logo Design, created by Michael Barrett. We chose to use a red and black background because, whilst simple, the colouring is both effective and also provides links to the type of movies our company will make, which are horror. The design itself is set on a black background, in order to make the text and the eyeball pop-out when the logo is being viewed. The text is bold but also holds a sort of deterioration effect, as though it is cracked and rotting away. This adds texture and connotations to the words that the audience can reflect upon. The key part of the logo is the red eyeball, which is set to the left of the words Moral Panic. This eyeball aims to show that the audience is watching the movie/trailer/tv program that we have created and also that we are watching them as a company. This aims to be unsettling, as though the audience is always being watched by an unknown entity. We will animate the logo so that the red text will flash and the eye will blink, showing that it is alive and not just an eyeball. This animation will make our production company logo more interesting and suitable for a moving image format.